The ULT POWER SOUND logo appears against a black background.

A speaker is revealed against the same black background. As the camera gradually pulls back, the surroundings come into view, revealing a home party.

The camera continues to pull back, showing people relaxing together as the ULT TOWER 7 title appears on screen.
Cut to a close-up of the product as someone presses the ULT button.

The on-screen text appears: “Ground-shaking Bass.”

The camera cuts to an overhead angle from a ceiling fan, looking down on a group of people gathered around the speaker, dancing as the fan blades spin above them.

The on-screen message "360°Party Sound”.

The video concludes with a hero shot of the product, followed by the ULT POWER SOUND logo and the SONY animated logo.