Sony Announces Development of New G Master™ 300mm F2.8 Telephoto Full-Frame E-mount Lens, targeting to launch in early 2024

(KUALA LUMPUR, 17 January 2023) – Sony today announced the development of the long-awaited FE 300mm F2.8 GM OSS Telephoto lens, with a target launch date in early 2024.

Large-aperture super-telephoto lenses like the FE 400mm F2.8 GM OSS and FE 600mm F4 GM OSS are highly acclaimed by sports and wildlife photographers around the world for their outstanding resolution and AF performance, as well as being remarkably lightweight. As such, the new lens will feature the incredible high-resolution and spectacularly beautiful bokeh of Sony’s acclaimed line of flagship G Master™ series lenses, whilst also offering a far-reaching 300 mm focal length and F2.8 large aperture.  This combination will deliver a new elevated shooting experience for all professional sports, news and event photographers and videographers looking to capture decisive moments with higher image quality.

Sony will continue to expand its attractive lens line-up in order to meet the demands and maximise the creative possibilities for all types of creators, including professionals, and expand the possibilities of artistic expression.

Additional details and specifications on the new FE 300mm F2.8 GM OSS Telephoto Lens will be released at a later date.

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About Sony Malaysia

Sony (Malaysia) Sdn. Bhd. began operations in Malaysia on 31 October 1973. The company specializes in marketing, sales and services for a wide range of consumer electronics products as well as broadcast & professional products and solutions. There are in total of 2 Sony Stores and 35 Sony Centre outlets nationwide, which offering consumers the latest Sony products and services.

About Sony Corporation

Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and  responsible for the Entertainment, Technology & Services (ET&S) business. With the vision of “continuing to deliver Kando and Anshin to people and society across the world through the pursuit of technology and new challenges,” Sony will create products and services in areas such as home entertainment & sound, imaging, and mobile communications. For more information, visit: www.sony.net.

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Alvin Chan
Sony Malaysia Sdn. Bhd.
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