Company Outline

Company Outline
Company Outline
On 30 October 1973, Setron Electronics (Malaysia) Sdn Bhd was established with not more than twenty management and staffs. On 23 December 1987, Setron Electronics was renamed to Sony (MALAYSIA) Sales & Service SDN BHD. Later on 21 January 1998, the company changed its name again to Sony (Malaysia) Sdn Bhd. Today, its staff strength has grown to over 200 people and specialises in marketing, sales and services. With over 500 Sony authorized dealers, Sony currently has 2 direct stores known as Sony Store which are located at Suria KLCC, Kuala Lumpur and The Curve, Selangor. The Sony Store offers a closer communication channel with customers through its innovative products, solutions and services.
Corporate Name Sony (Malaysia) Sdn Bhd
Established 21 January, 1998
Managing Director Mr. Satoru Arai(present)
Head Office 11th, Centrepoint South, The Boulevard, Mid Valley City, Lingkaran Syed Putra, 59200 Kuala Lumpur.
Tel: 03 2295 0200 / Fax: 03 2295 0201
Employees 250 (consolidated)
Group Main Products Televisions, Hi-fi Audios, Home Theater systems, DVD players, Personal Audio (CD/Cassette Radio Players and Walkman®), Audio Video Accessories, Car Audio and Visual Systems, Notebooks, Tablet, Gaming Consoles, Camcorders and Digital Still Cameras, Digital Imaging Accessory (Batteries, Chargers, Microphone, Photo Printers), Recording Media and Energy Devices, Broadcast and Professional products
Business Direction To market and distribute innovative and high-quality consumer electronic products. As part of the company’s on-going mission to continually offer the best Dealer support in the industry, Sony Malaysia introduces its new Sony Designated Store Programme aimed at helping dealers provide a better level of visual merchandising and customer services while, at the same time, reducing costs to dealers.
Branch Offices Penang, Ipoh, Malacca, Kuantan, Johor Bahru, Kota Kinabalu, Kuching